Elena Koustova, PhD, MBA, is currently leading a team of superheroes focused on delivering the technical solutions to the opioid crisis at the National Institute on Drug Abuse (NIDA) at the NIH. She coordinates NIDA’s multimillion small business programs, establishes the strategic partnerships in areas of product development, entrepreneurship, translational research, innovation and technology transfer, and manages NIDA’s Challenge program through the prize authority. NIDA’s support resulted in creating the thriving community of entrepreneurs engaged in development of diagnostic and therapeutic medical devices, including diagnostic tests and digital health technologies to help combat the opioid crisis and achieve the goal of preventing and treating substance use disorders.