Miguel Curiel is the Vice President and General Manager of Driscoll’s in Mexico, based in Guadalajara. In his role, he leads one of Driscoll’s most growing regions worldwide. He is responsible for all the enterprise’s value chain, with more than 400 independent growers and nearly 60,000 direct and indirect employees from nursery, berry production, to its sales and administrative success. Family owned for more than 100 years, with operations in Mexico for more than 30 years, Driscoll’s is the leading brand for fresh berries and distributes in more than 22 countries around the world. Miguel has been with Driscoll’s for more than ten years, with multiple operations leadership roles.Miguel was born in the US but grew up in Mexico. He has a multidisciplinary academic background in both Mexico and the US; with a master’s in Finance, another in Science in Agricultural Economics, one in Philosophy, an MBA and a Mechanical Engineering degree. Miguel resides in Guadalajara and is the father of a daughter and a son.