Rose Prinelle is an experienced associate director for the International team, bringing more than ten years of experience from the world of business-to-business (B2B) technology communications to her role, where she leads the Institute’s integrated communications programme in the Europe, Middle East, and Africa region. Based in the London office, she applies a regional focus to advance the Institute’s marketing efforts across media relations, a speaker bureau, social media, and more, bringing to life the Institute’s era-defining work through a multitude of channels.

Prior to joining the Institute, Prinelle served as an associate director at Harvard, a specialist B2B tech marketing and public relations agency based in London with clients including EY, Bloomberg, Salesforce, and Cisco. In this role, she executed strategic media relations programs, managed European content hubs, and acted as a senior advisor to clients on their communications strategies. Her previous experience also includes roles at Nelson Bostock, a B2B communications agency, where she worked in a fast-paced press office for EE, managed the speaker bureau for (then) Facebook and Instagram, and supported events for brands such as Panasonic.

Prinelle holds a bachelor’s degree in English and history from the University of Sussex.